Dailyhunt is one of the early entrants in the regional content space in the country. The app aggregates the news pieces and entertainment content in 14 languages which includes major languages like Hindi, Kannada, and Marathi to name a few. The interesting part is that the platform also offers short videos. This video content is sourced from organizations and stringers.
Founder & CEO : Virendra Gupta
Founded : 2012
Headquarters: Bengaluru, India
website: www.dailyhunt.com
Type of Company : News based
Founders of Dailyhunt and team:
Dailyhunt founder and CEO Virendra Gupta, is an IIT Bombay graduate. Before launching Dailyhunt, Gupta was a Telecom Director at Trilogy and General Manager at Bharti Cellular Ltd. In 2007, Virendra started his own venture Versé Innovation Pvt Ltd. which was as VAS (Value Added Services) startup that provided SMS alerts on job, matrimony, property, news and education to subscribers from around the country. Later Versé Innovation Pvt Ltd pivoted from being a Value Added Services provider to become Dailyhunt, an app that serves news and content.
Through its smart technology:
Dailyhunt personalizes the content as per the user’s requirements. From the nation's biggest news source to hyperlocal correspondents, Dailyhunt curates news that you will surely love to watch. Almost 90% of Dailyhunt’s users use the platform in regional languages. Dailyhunt has a user base of more than 150 million. The unique proposition is that Dailyhunt users can browse the topics of their interest and also share news over different social media platforms such as Whatsapp, Facebook, and other social handles.
Media and Entertainment Sector in India:
According to the PwC report, India’s Media and Entertainment sector is fairly expected to touch $45.1 billion by 2021, expanding at a CAGR of over 10.5%. The report also states that the segment has undergone substantial progress since 2016 when its valuation stood at $27.3 Bn.
How was Dailyhunt Started:
Dailyhunt was driven by a very strong mission of being the ideal Indian news platform to empower a billion Indians. Virendra's VAS startup Versé Innovation Pvt Ltd. , was running profitably, but yet he could foresee that soon VAS was about to loose its sheen. This led Virendra and his team to acquire the English and vernacular news aggregator Newshunt. Newshunt was renamed as Dailyhunt in 2015.
Dailyhunt - Business Model and Revenue Model:
While Dailyhunt is totally free for the users to read news, there are basically two sources from which the app earns revenue. With a huge user base, the major chunk of Dailyhunt's revenue comes from displaying advertising. Dailyhunt also charges its users for reading and downloading books and magazines from the app.
Dailyhunt - Competitors:
Though Dailyhunt was one of the early entrants in the market, today it faces strong competition in the market. There are a lot of applications with different USP’s running for the first position in the market. These applications include Newsstand, Inshorts, Business Insider, FirstPost, NDTV to name only a few amongst the plethora of apps that are out there in the market.
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